Why do I need a better website?
Are you kidding me? I'm a shop owner! Eighty-five percent of my new clients are finding me via the Internet. Google is the new Yellow Pages. Why would you pay hundreds of dollars a month for something that sits in a drawer? A presence on the Internet gives your potential clients a way not just to find you but also a way to read what your other clients are saying about you.
You're the best shop in town, right? You fix cars correctly the first time, right? You charge a fair price, right? Perfect! Then show your future clients why and how you do it. The truth is all shops advertise the three points listed above. Some actually do it, some don't. The point is that a well done website will convey the message of trust and confidence better than any radio or newspaper advertisement.
A person visiting your website already has the need for your service. They are looking to choose who gets their business - you or the guy down the street. If your website is up to our standards, the other guy is toast.